Deconstructing the BLITZ Call

The BLITZ Call is designed to kick off the relationship with a prospect, either on the phone or in person. When you find your prospect -- somebody in a company you know or who has been recommended to you -- say this:

Hi, my name is ________________.

My company is called ________________. I specialize in ________________.

I know you weren't expecting my call today, so I won't take up any of your time. (Don't say "I won't take up much of your time." It has to be any.)

What I'd like to do is set up a time to stop back and visit with you to learn some of your goals for ________________.

Who knows, maybe one of these days some of the products and services I offer may help you to achieve some of those goals. When would be a good time to come back, middle of the week, end of the week? Morning or afternoon? What's best for you?

Follow-up Questions:

How do you handle sales/security/cookie storage now?

What do you like best about your current cookie supplier?

What do you like least about your current cookie supplier?

When would you like to take delivery?

When should we get together to talk about this again?

What has been your experience?

How can I help?

For even more advice, contact Bill Truax at: