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Books of Interest to Independent Professionals
(What? You work for yourself and you actually have time to read books?

Coming soon:
Training Resources for IPs
For press coverage of the recent renaming of our talent agency, go to:
Press Room at Aquent Partners

It's Not Magic, It's Just An Ad

The Great Scott, a magician, is used to stunning children and adults by making things appear and disappear. But not even smoke and mirrors can conjure up new clients...
Full Story     Tips

Landscape Designer

A Day in the Life of an IP: When it's hot in the Hamptons, superstar summer residents hire IP landscape designer Elizabeth Lear.
Full story   Tips

Naming Your Business You can invent a name for your solo business, or simply use the one you were born with. We found that IPs disagree on this issue.Full story

Taxes and Bombs:
Tale of a Dark Night in April

At least once every year -- usually in April -- IPs have a first hand experience of film noir.   Full story

Just Plain Taxes:
You Think You Can File an Accurate Tax Return, Do You?

Unless you think like Al Capone, you probably plan to file your tax returns. Still, the question remains even for the law abiding: "Should I do it myself, or pay a professional tax preparer to do it?" 1099 speaks with three professionals about the risks of each method.  Full story

(ir)regular columns...

Getting Work Column
John Doe on
marketing for IPs
John Doe? Huh?

Doing Work Column
client relations and
project management

inSANity Column
This week: San
alienation and despair
New every Friday

Taxation Column

Good grief, it's April! Are your tax returns driving you bonkers? Does your life suddenly feel like a toxic waste dump? Before you call Dr. Kevorkian, check out these Key Web Sites for Tax Panic.

News flash:
Our new zine gets letters! (Did you get mail when you were only a few days old?

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